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Class Overview
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What’s the most painful part of any consumer experience? Unless you work in dentistry, the answer is almost certainly the payment stage. Parting with cash is a painful experience for consumers, which presents a major challenge to marketers and sales teams. Thankfully there are specific methods to reduce the pain of paying without altering the price point itself. The answer...
| Available Class Formats | People Count |
|---|---|
Interactive WorkshopBest for employees who want to talk, connect, and engage in hands-on training. | Best for teams up to 60 people |
Facilitated LearningBest for employees who like to listen with some engagement and discussion throughout. | Best for teams up to 90 people |
Lecture Followed by Q&ABest for employees who like to listen, absorb and ask questions at the end. Can also be a keynote or speech. | Best for teams up to 120 people |
Class DurationsFlexible class lengths to meet your team’s needs. 60Mins 75Mins 90Mins 2Hours |
More About Matt Johnson
Matt Johnson, PhD is a speaker, researcher, and writer specializing in the application of psychology and neuroscience to marketing. Following his Ph.D. in Cognitive Psychology from Princeton University, his work has explored the science behind brand loyalty, experiential marketing, and consumer decision making. He is the author of the best-selling consumer psychology book Blindsight: The (mostly) hidden ways marketing reshapes...Add to Wishlist
Matt Johnson
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