Top Takeaways

What 4MAT communication is and why it’s important to cater your sales approach t
How to build a talk track for each learner in one singular sales pitch
To simplify 4MAT communication by practicing on something in your day to day lif
& apply to your own product or service offering to drive more sales!

Class Overview

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It probably comes as no surprise that every person learns and retains information differently, and the same goes for those on the receiving end of a sales conversation.  4MAT communication is a world renowned learning framework for selling to people across a variety of different learning styles. By using this framework, we can address each of these learning styles in an...

Available Class FormatsPeople Count

Interactive Workshop

Best for employees who want to talk, connect, and engage in hands-on training.

Best for teams up to 60 people

Facilitated Learning

Best for employees who like to listen with some engagement and discussion throughout.

Best for teams up to 90 people

Class Durations

Flexible class lengths to meet your team’s needs.


What People Are Saying About This Class

The role plays were so helpful! And the why / what / how / what if framework was simple, but actually super useful. And Marita - you sold us all on blue light glasses! :)

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Marita Hansen

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